Kuala Lumpur, 10 March 2008 – Since its creation in 1832 in Saint-Imier,replica watches, Switzerland, Longines has forged a privileged relationship with sport. Starting in 1878 with the creation of its first sports chronograph and followed by a number of technical breakthroughs in timekeeping technology, Longines remains active today in the world of equestrian sport, gymnastics, alpine skiing, short track speed skating and tennis. The winged hourglass brand celebrates a new collection of timepieces that captures the elegance of breaking boundaries by honouring exceptional Malaysian athletes committed to going faster, further, higher and deeper than other competitors at every sporting event.
The new Longines Sport Collection themed: Faster, Further, Higher and Deeper is an embodiment of the athlete??s sporting discipline that captures the elegance of creating new boundaries in the field of sports. Thus,tag heuer watches, in conjunction with its Malaysian launch, Longines has chosen a select group of outstanding Malaysian athletes whose unceasing quest to excel and surpass themselves in their chosen disciple reflects the spirit of the Sport Collection??s four mainline.
These athletes are swimmers Daniel Bego, Khoo Cai Lin and diver Bryan Nickson Lomas who embody the oceanic spirit of HydroConquest line; rhythmic gymnast Chrystal Lim and artistic gymnast Ooi Wei Siang who represent the sporting elegance of the Conquest line; Paralympics athlete Faridul Masri who personifies the bold sportsmanship of the GrandeVitesse line; and equestrian Qabil Ambak and Paralympics power lifter Mariappan Perumal who exemplify the refinement of the Admiral line.
Longines Regional Sales Manager Asia-Pacific,montblanc, Claude Jaunin said that the athletes were chosen not because they were the best, but also young budding athletes who showed passion and potential. ??We hope to inspire the young to take part and excel in the field of sports by motivating them with these honours,?? said Jaunin, adding that Longines had forged a privileged relationship in the sporting arene since its establishment in 1832.